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The Clear is in the CBD Market

Why would an industry-leading cannabis brand known for its pure, potent THC concentrate products decide to branch into the CBD market?


We are an industry-leading cannabis brand, known for its pure, potent THC concentrate products. Why did we decide to branch into the CBD market?

We’ve spent years building our THC product line. It wasn’t a difficult decision to bring The Clear into the cannabidiol, or CBD marketplace.

The Clear already holds a significant percentage of the vape cartridge market in the cannabis concentrates industry. But, CBD products give us even more options and flexibility. That’s what is fueling our expansion into America’s robust CBD market.

First, clinical data on the positive effects of CBD on various medical conditions continue to roll in. In December 2018, the World Health Organization issued an important report stating CBD is not harmful. The report also states that it has benefits and does not have abuse potential, among other findings. There have been years of anecdotal evidence supporting these claims. It’s promising for us to have important reports like this being published.

The Legality of it All

Second, the U.S. Food and Drug Administration, or FDA, is beginning to open the door to cannabidiol products. Recently, GW Pharma was approve to create an advisory panel in April 2018. This panel unanimously voted in favor of approving a cannabis-derived CBD medication. Epidiolex is for treatment of certain forms of epilepsy.

Third, more states are legalizing cannabis in various forms. Low-THC or CBD-only laws have been enacted in at least 15 states, according to the National Conference of State Legislatures. The Senate, meanwhile, has fast-tracked Sen. Mitch McConnell’s bill that would nationally legalize hemp, which would vastly improve the domestic economics of hemp-derived CBD. Awareness of CBD products and their benefits will only continue to grow. More people are encountering legalized medical marijuana, medical hemp and patients using these products.

Modern cannabis is consumed in a number of different ways, including edibles and tinctures. Non-smokable cannabis products are a key component of state medical marijuana laws. Particularly in places like Minnesota, Texas, Florida and New York.

Vaporized cannabidiol 

As of July 2022, 38 states plus Washington D.C. and and the territories of Puerto Rico, Guam, the Northern Mariana Islands and the US Virgin Islands have legalized medical marijuana. 19 states and the District of Columbia have legalized adult-use cannabis. We believe consumers in every state should have access to potent, pure cannabis extracts now. So, we extract our CBD from US-grown hemp that is certified compliant with the 2018 Farm Bill.

The terpenes that give our products flavors like Orange Creme and Potent Pineapple are not cannabis-derived. So, we can send products that incorporate them in most states and many countries.

We believe The Clear will become a CBD market leader, just as it has been in state-regulated THC marketplaces. Initial sales figures in Arizona, Colorado and California tell us that our move to CBD is the right one. In Colorado and California, we exceeded our THC sales in just a matter of months. This was without marketing, simply making these federally-legal products available. As we start to market these products, the potential grows larger.

Consistency is everything

When we develop a new product, we make sure it is the best on market. Our vaporizer cartridges are a prime example. Our precision-made CBD cartridges will be familiar to anyone who has tried any of our popular THC products. It’s important to us that all products bearing The Clear’s iconic badge utilize industry-leading hardware and technology.

We also know that consistency is everything in the cannabis space, whether we’re talking psychoactive or non-psychoactive products. Our customers know exactly how much CBD is in each cartridge.

CBD-DisposableWe tell our customers, “know what’s in your cartridge.” By reaching for The Clear, you do not have to worry. Our proven scientific processes make The Clear CBD as clean, pure and consistent as our THC products. We use state-of-the-art equipment for all of our processing. Our labs create the purest CBD isolate out there, testing at 99.9% CBD. We are proud to use only American grown hemp.

The first six palate-pleasing flavors for our CBD cartridges are:

  • Grapevine
  • Strawberry
  • Blueberry
  • Lemon Lime
  • Orange Creme, and,
  • Potent Pineapple.

All of our flavors are made in-house with steam-distilled, naturally derived plant terpenes.

Why Vape CBD Concentrates?

There are so many nuances that go into an effective, enjoyable and safe vaping experience—so you want to go with experts who stand behind the history of their product. In the last ten years, The Clear has set the standard for excellence and exploration in the industry with our golden, potent and pure cannabis oil that is available in cartridges, and syringes.

When we develop a new product, we make sure it is the best on market, and our vaporizer cartridges are a prime example. Our precision-made CBD cartridges will be familiar to anyone who has tried any of our popular THC products, as it’s important to us that all products bearing The Clear’s iconic badge utilize industry-leading hardware and technology.

We also know that consistency is everything in the cannabis space, whether we’re talking psychoactive or non-psychoactive products. So not only will our customers know exactly how much CBD is in each cartridge—but they will also know that every complete hit on a Clear CBD cartridge will draw the exact dose of CBD, every time.

Next Steps

As the volume of CBD sales rises, it augments the THC side of our business. Ergo, boosting brand awareness. As consumers become familiar with the superior technology and unique flavors of our CBD products, they can easily move over to our THC offerings in state-regulated dispensaries. It’s a force multiplier for our business.

There is powerful potential in distribution to unregulated vendors where CBD products are selling. Places like pharmacies, smoke shops, retail health-and-wellness businesses, spas, and more. The cannabis product trend is not just domestic. Our partners are planning to bring our products to Europe and Japan, and then to other markets in Asia.

Consumers are also hungry for science-based, lab-tested CBD products. This provides positive experiences for those who have not found success with inconsistent off-the-shelf CBD products. Reliability, efficacy and quality are key for consumers. With products like The Clear, consumers know how much CBD they are consuming with each puff of the vaporizer.

There are so many potential applications and avenues for these products. In the coming years as we continue to expand cannabinoid research and develop new methodologies for producing extracts, we believe the market has limitless potential. We are bringing a better CBD product to the market for these customers and patients.

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